Conferences provide a secure forum for discussion and an opportunity for you to share your ideas, ambitions and expectations for the business. You can be communicating with colleagues, channel partners, key account customers, suppliers and other stakeholders. The audience will be selected by you and you control the way your messages are presented.
You want every conference to be entertaining, informative, enjoyable and inspirational. So do we! Yet we never forget that every conference, like all business communications, must have a clear purpose. Setting objectives, both qualitative and quantitative, is the essential first step in conference planning.
We have the experience and expertise to ensure that your next conference reinforces your strategy and values, enhances your brand and reputation and protects vital business relationships.
Conferences crave creativity, originality, surprise and delight. You aim to impress your audience but you also have to be realistic and responsible. We know that too, so we work with you to balance technology with art, clarity with imagination.
The tone of a conference is like a symphony, with light movements that lift the spirits and darker themes that reflect the balance and give the performance resonance. Imagine your conference as a musical performance with you as the conductor. Conferences do not have to be boring, even though they are serious events. They can also mark important watersheds in the development of your organisation and open the next chapter in your corporate history.
When a major announcement is made, a new product is launched, or a national or even global initiative needs communicating, having senior leaders make the announcement in person can provide much needed impact. Face-to-face interaction involves everyone in an exchange of ideas and opinions.
The effective communication of your business messages is critical to the success of any event programme. Whether it’s the invitation and delegate management process, the conference content, the visual imagery on stage or set production, your objective is always to deliver a clear consistent message to your audience.
The environment, style and atmosphere that we create for your conference will reflect your brand image and corporate values. Event communications, to announce the conference, describe its content and invite registration, can all be enhanced using the latest digital media. You may choose to interact with your target audience using Facebook, Instagram, WhatsApp, Twitter or LinkedIn, or you may prefer good old-fashioned printed material. The effect is the same. Personal messages identify every person as equally important. Recognition is a powerful factor in marketing communications.
When the conference goes live, mobile apps are a great way of keeping in touch with every individual, to remind them of the next phase of the event programme or to make special announcements. Keeping everyone informed is the best way to sustain interest and involvement.
We’d love to talk to you about your event, how it could deliver a meaningful return for your brand and get you excited by the thrilling world of possibilities at your fingertips.
To get in touch with a member of our team simply call:
+44 (0)1832 359162 or complete the form below.
To talk to a member of the Performance and Event Management team please use any of the options below. We’d love to hear from you!
